Principle Product designer

Vincent Gonska

Phone

206.409.2092

Location

Seattle, WA

The TLDR:

As a Product Designer with a love for functional design, I specialize in crafting products that don't just look pretty—they make life easier. Think of me as an engineer’s designer; I get into the nitty-gritty of platforms to make sure the folks in engineering can breathe a little easier. With a robust track record of launching MVPs, I thrive in the trenches of cross-functional and cross-organizational teamwork. Navigating ambiguous conditions—I add clarity and drive where others might see chaos. Whether flying solo or leading peers, I keep an eye on the details while never losing sight of the bigger strategic picture, ensuring that we’re not just busy but effective.
Choosing to work with Vince is like opting to use all lowercase. It’s an unusual choice. But I’d do it again.

Mac

product designer

Choosing to work with Vince is like opting to use all lowercase. It’s an unusual choice. But I’d do it again.

Mac

product designer

Choosing to work with Vince is like opting to use all lowercase. It’s an unusual choice. But I’d do it again.

Mac

product designer

Choosing to work with Vince is like opting to use all lowercase. It’s an unusual choice. But I’d do it again.

Mac

product designer

No designer in Seattle has so consistently lowered the bar.

Ben

Principal Product Designer

No designer in Seattle has so consistently lowered the bar.

Ben

Principal Product Designer

No designer in Seattle has so consistently lowered the bar.

Ben

Principal Product Designer

No designer in Seattle has so consistently lowered the bar.

Ben

Principal Product Designer

Side Quests
Side Quests
Side Quests
Side Quests

I'm a hardcore gamer and a seasoned 10-year member of the Alliance in World of Warcraft. Currently, I'm busy liberating the galaxy in Hell Divers 2 with my crew of freedom-loving hell divers. When I peel myself away from the screen, I dive into my home-brew D&D campaign, where two interconnected groups constantly influence each other's stories.

I also dabble in the third dimension—sculpting in Nomad, conjuring objects from my Elegoo 3D printer, and bringing my resin creations to life with a splash of color. When I'm not embracing my inner nerd, you might catch me shredding the scenic paved trails around Seattle on my skateboard.

But let’s be real, my adventures were more frequent before Ripley burst onto the scene. Now, at the grand age of 14 months, this little tyke hijacks all my free time, and honestly, I wouldn’t have it any other way.

Spellbook
Spellbook
Spellbook
Spellbook
Skills & Abilities
Skills & Abilities
Skills & Abilities
Skills & Abilities

Scalable & Modular Design Systems

Scalable & Modular Design Systems

Scalable & Modular Design Systems

Scalable & Modular Design Systems

responsive web design

responsive web design

responsive web design

responsive web design

Mobile & Native App Design

Mobile & Native App Design

Mobile & Native App Design

Mobile & Native App Design

Accessibility Focused

Accessibility Focused

Accessibility Focused

Accessibility Focused

End-to-End Experience Journeys

End-to-End Experience Journeys

End-to-End Experience Journeys

End-to-End Experience Journeys

Service Design

Service Design

Service Design

Service Design

UX & UI Design

UX & UI Design

UX & UI Design

UX & UI Design

Information Architecture

Information Architecture

Information Architecture

Information Architecture

Wireframing

Wireframing

Wireframing

Wireframing

Prototyping

Prototyping

Prototyping

Prototyping

Interaction Design

Interaction Design

Interaction Design

Interaction Design

Research & Testing

Research & Testing

Research & Testing

Research & Testing

Creative Direction

Creative Direction

Creative Direction

Creative Direction

Peer Leadership & Mentorship

Peer Leadership & Mentorship

Peer Leadership & Mentorship

Peer Leadership & Mentorship

Project Estimations (Resources, Time, & Cost)

Project Estimations (Resources, Time, & Cost)

Project Estimations (Resources, Time, & Cost)

Project Estimations (Resources, Time, & Cost)

Stakeholder Handholding ;)

Stakeholder Handholding ;)

Stakeholder Handholding ;)

Stakeholder Handholding ;)

Define Long-Term Strategy & Short-Term Tactics

Define Long-Term Strategy & Short-Term Tactics

Define Long-Term Strategy & Short-Term Tactics

Define Long-Term Strategy & Short-Term Tactics

Partnering with Cross-Functional Teams & Cross-Organization Teams

Partnering with Cross-Functional Teams & Cross-Organization Teams

Partnering with Cross-Functional Teams & Cross-Organization Teams

Partnering with Cross-Functional Teams & Cross-Organization Teams

Confident Communicator

Confident Communicator

Confident Communicator

Confident Communicator

Rich Experience in Creating MVPs.

Rich Experience in Creating MVPs.

Rich Experience in Creating MVPs.

Rich Experience in Creating MVPs.

Tools
Tools
Tools
Tools

Figma & FigJam

Figma & FigJam

Figma & FigJam

Figma & FigJam

Sketch

Sketch

Sketch

Sketch

Photoshop

Photoshop

Photoshop

Photoshop

After Effects

After Effects

After Effects

After Effects

Premier

Premier

Premier

Premier

Framer

Framer

Framer

Framer

Principle

Principle

Principle

Principle

Illustrator

Illustrator

Illustrator

Illustrator

After college I applied to work at the same firm he was working because I wanted to punch him in the face.

Johnathan

Illustrator

After college I applied to work at the same firm he was working because I wanted to punch him in the face.

Johnathan

Illustrator

After college I applied to work at the same firm he was working because I wanted to punch him in the face.

Johnathan

Illustrator

After college I applied to work at the same firm he was working because I wanted to punch him in the face.

Johnathan

Illustrator

Having worked alongside Vince for a number of years I can confidently say that his unique problem-solving ability is unparalleled because he is the worst.

Kiki

Project Manager

Having worked alongside Vince for a number of years I can confidently say that his unique problem-solving ability is unparalleled because he is the worst.

Kiki

Project Manager

Having worked alongside Vince for a number of years I can confidently say that his unique problem-solving ability is unparalleled because he is the worst.

Kiki

Project Manager

Previous Adventures
Previous Adventures
Previous Adventures
AT&T
AT&T
AT&T

Contract • Product Designer

2025

Present

Led design strategy and execution for key features within Traffic & Growth, including the message center, push notifications, communication governance, and optimizing user engagement through AI.

Contributed with internal security teams to migrate and enhance broadband security features into a flagship application.

Defined upfront strategy and information architecture, ensuring consistency, scalability, and intuitive navigation across complex feature sets.

Contract • Product Designer

2025

Present

Led design strategy and execution for key features within Traffic & Growth, including the message center, push notifications, communication governance, and optimizing user engagement through AI.

Contributed with internal security teams to migrate and enhance broadband security features into a flagship application.

Defined upfront strategy and information architecture, ensuring consistency, scalability, and intuitive navigation across complex feature sets.

Contract • Product Designer

2025

Present

Led design strategy and execution for key features within Traffic & Growth, including the message center, push notifications, communication governance, and optimizing user engagement through AI.

Contributed with internal security teams to migrate and enhance broadband security features into a flagship application.

Defined upfront strategy and information architecture, ensuring consistency, scalability, and intuitive navigation across complex feature sets.

Evidence Based Practice Institute
Evidence Based Practice Institute
Evidence Based Practice Institute

Lead Product Designer

2021

2024

Led the design team in developing comprehensive suicide prevention software, achieving a 95% participation score and a 4.5 usefulness rating.

Established a scalable central design system across multiple products, enhancing design consistency and efficiency.

Spearheaded the recruitment and mentorship of top design talent, fostering a culture of creativity and excellence.

Collaborated with clinical experts, engineers, and external specialists to translate therapy protocols into engaging digital experiences.

Defined and implemented brand strategy and content standards, resulting in better brand consistency across products and increased user trust.

Lead Product Designer

2021

2024

Led the design team in developing comprehensive suicide prevention software, achieving a 95% participation score and a 4.5 usefulness rating.

Established a scalable central design system across multiple products, enhancing design consistency and efficiency.

Spearheaded the recruitment and mentorship of top design talent, fostering a culture of creativity and excellence.

Collaborated with clinical experts, engineers, and external specialists to translate therapy protocols into engaging digital experiences.

Defined and implemented brand strategy and content standards, resulting in better brand consistency across products and increased user trust.

Lead Product Designer

2021

2024

Led the design team in developing comprehensive suicide prevention software, achieving a 95% participation score and a 4.5 usefulness rating.

Established a scalable central design system across multiple products, enhancing design consistency and efficiency.

Spearheaded the recruitment and mentorship of top design talent, fostering a culture of creativity and excellence.

Collaborated with clinical experts, engineers, and external specialists to translate therapy protocols into engaging digital experiences.

Defined and implemented brand strategy and content standards, resulting in better brand consistency across products and increased user trust.

Deloitte Digital
Deloitte Digital
Deloitte Digital

Senior Product Designer

2018

2021

Led the design for a direct-to-consumer e-commerce platform that generated $228M in FY20 and is projected to grow to $1.5B as it expands into the EU. Led the design of high-impact solutions that balanced immediate customer needs with long-term product vision, successfully delivering over 20 MVPs.

Collaborated with stakeholders to refine and perfect the end-customer experience, ensuring that products were accessible, responsive, and bug-free at release.

Served as a Studio Craft Lead, managing resource allocation and team growth, ensuring designers aligned with project objectives and effectively utilized their skills.

Provided mentorship and guidance to design teams, fostering a collaborative environment focused on growth and high-quality outcomes.

Senior Product Designer

2018

2021

Led the design for a direct-to-consumer e-commerce platform that generated $228M in FY20 and is projected to grow to $1.5B as it expands into the EU. Led the design of high-impact solutions that balanced immediate customer needs with long-term product vision, successfully delivering over 20 MVPs.

Collaborated with stakeholders to refine and perfect the end-customer experience, ensuring that products were accessible, responsive, and bug-free at release.

Served as a Studio Craft Lead, managing resource allocation and team growth, ensuring designers aligned with project objectives and effectively utilized their skills.

Provided mentorship and guidance to design teams, fostering a collaborative environment focused on growth and high-quality outcomes.

Senior Product Designer

2018

2021

Led the design for a direct-to-consumer e-commerce platform that generated $228M in FY20 and is projected to grow to $1.5B as it expands into the EU. Led the design of high-impact solutions that balanced immediate customer needs with long-term product vision, successfully delivering over 20 MVPs.

Collaborated with stakeholders to refine and perfect the end-customer experience, ensuring that products were accessible, responsive, and bug-free at release.

Served as a Studio Craft Lead, managing resource allocation and team growth, ensuring designers aligned with project objectives and effectively utilized their skills.

Provided mentorship and guidance to design teams, fostering a collaborative environment focused on growth and high-quality outcomes.

Product Designer

2017

2018

Quickly transitioned from a visual designer to a UX/Product Designer, applying graphic design and branding skills to create intuitive interfaces.

Contributed to the successful launch of several projects by quickly developing UX and product design skills.

Product Designer

2017

2018

Quickly transitioned from a visual designer to a UX/Product Designer, applying graphic design and branding skills to create intuitive interfaces.

Contributed to the successful launch of several projects by quickly developing UX and product design skills.

Product Designer

2017

2018

Quickly transitioned from a visual designer to a UX/Product Designer, applying graphic design and branding skills to create intuitive interfaces.

Contributed to the successful launch of several projects by quickly developing UX and product design skills.

Girvin
Girvin
Girvin

Senior Designer

2013

2016

Led the rebranding of Emerald Nuts’ brand strategy, recognized as one of the best rebrands of the year by BrandNew and Business Newsweek.

Led brand repositioning for Kettle Chips to better connect with consumers who care about quality foods, health, and environmental impact, resulting in increased brand awareness and growth within new market segments.

Developed brand strategies and visual identities for numerous companies, aligning brands with business objectives.

Senior Designer

2013

2016

Led the rebranding of Emerald Nuts’ brand strategy, recognized as one of the best rebrands of the year by BrandNew and Business Newsweek.

Led brand repositioning for Kettle Chips to better connect with consumers who care about quality foods, health, and environmental impact, resulting in increased brand awareness and growth within new market segments.

Developed brand strategies and visual identities for numerous companies, aligning brands with business objectives.

Senior Designer

2013

2016

Led the rebranding of Emerald Nuts’ brand strategy, recognized as one of the best rebrands of the year by BrandNew and Business Newsweek.

Led brand repositioning for Kettle Chips to better connect with consumers who care about quality foods, health, and environmental impact, resulting in increased brand awareness and growth within new market segments.

Developed brand strategies and visual identities for numerous companies, aligning brands with business objectives.

Designer

2012

2013

Created brand guides, custom typefaces, and logo redesigns for small and large businesses.

Developed websites and printed collateral, enhancing brand communication and engagement.

Designer

2012

2013

Created brand guides, custom typefaces, and logo redesigns for small and large businesses.

Developed websites and printed collateral, enhancing brand communication and engagement.

Designer

2012

2013

Created brand guides, custom typefaces, and logo redesigns for small and large businesses.

Developed websites and printed collateral, enhancing brand communication and engagement.

Education
Education
Education
The Art Institutes
The Art Institutes
The Art Institutes

BFA, graphic design

2008

2012

BFA, graphic design

2008

2012

BFA, graphic design

2008

2012

Vince? I mean he’s fine. Nothing special.

Emma

UX researcher

Vince? I mean he’s fine. Nothing special.

Emma

UX researcher

Vince? I mean he’s fine. Nothing special.

Emma

UX researcher

Partnerships

Partnerships

Partnerships

This is the end.

You've hit rock bottom of this page—literally, there’s nowhere else to scroll. But hey, our little journey doesn’t need to end here. Take a gander at some of my masterpieces. Seen 'em already? Well, did they make you wanna hire me?
They did?! Well lets chat then! Send offers and sweet nothings to vincent.gonska@gmail.com.

This is the end.

You've hit rock bottom of this page—literally, there’s nowhere else to scroll. But hey, our little journey doesn’t need to end here. Take a gander at some of my masterpieces. Seen 'em already? Well, did they make you wanna hire me?
They did?! Well lets chat then! Send offers and sweet nothings to vincent.gonska@gmail.com.

This is the end.

You've hit rock bottom of this page—literally, there’s nowhere else to scroll. But hey, our little journey doesn’t need to end here. Take a gander at some of my masterpieces. Seen 'em already? Well, did they make you wanna hire me?
They did?! Well lets chat then! Send offers and sweet nothings to vincent.gonska@gmail.com.